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The Unlikely Corporate Rock Band: Phish Page 6


In Conclusion

So how is it possible that Phish fans simultaneously pride themselves on listening to a non-commercial music and yet are apparently oblivious to the commercial forces that Phish has taken part in? A good explanation to this could be paralleled to Dave Laing's explanation of the mainstreaming of punk style. Phish's subculture has remained "fully outside the wider cultures" and has thus been able to maintain a "situation of coexistence with the dominant system and its priorities" (Laing). In other words, the product that Phish sells is mass marketed to and bought by Phish fans not the entire public, and this is the essence of how two conflicting agendas on commercialism can coexist.

Of course, many arguments could be made as to why or how Phish is a commercial band. Some might say that they have become nothing more than a spoke in the wheel of a record company; others might argue that Phish's carte blanche over their fan base allows them put out anything and have it readily digested. Any of these could possibly be valid arguments upon proper research and examination; however, one argument that would not be valid is that Phish has been immune to these commercial forces.


Works Cited


Laing, Dave; "Punk Style and Substance"; Popular Music in Britain; 1985.
Paul, Alan; "Trey Anastasio, the brains behind Phish, plays from the heart on Billy Breathes"; Guitar World; Harris Publications; 1997.
Peterson, Richard; "Hard-Core and Soft-Shell Country Fans"; The Journal of Country Music; September 1995.
Phish Biography; Artist Direct Network; http://ubl.artistdirect.com/music/artist/bio/Phish.
Ross, Peter; "An Organizational Analysis of the Emergence, Development, and Mainstreaming of British Punk Rock Music"; Popular Music and Society.


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